Inside Colombia Fashion Week 2025: Latinx Designers Take the Stage in Medellín

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From July 29 to 31, Colombia Fashion Week 2025 turned Medellín into a center for Latinx fashion, innovation, and cultural storytelling.

As Latin America shapes the global fashion scene, this year’s event marked a fresh chapter in the region’s fashion history, focusing on sustainability, identity, and creativity.

Held at Plaza Mayor, Medellín’s largest convention center, the three-day event gathered iconic designers, emerging talents, industry leaders, and style-savvy fans from Latin America and beyond.

The central theme, “Cultura Viva” (Living Culture), came to life through textiles, runway performances, and discussions that celebrated diverse voices within the Latinx community.

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Runway Recap: Highlights from Colombia Fashion Week 2025

1. Johanna Ortiz – Nature as Muse

Renowned Colombian designer Johanna Ortiz began the week with her anticipated Selva Urbana collection, honoring the Amazon and Colombian biodiversity.

Her designs featured flowing silhouettes, intricate embroidery, and fabrics dyed with natural colors like açai and annatto, creating a visual tribute to eco-friendly femininity.

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Each garment shared a story, merging environmental advocacy with elegance. Ortiz collaborated with rural women’s cooperatives to create her accessories, reinforcing her brand’s commitment to sustainable, community-focused fashion.

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2. LUAR by Raul Lopez – Urban Identity Meets High Concept

Dominican-American designer Raul Lopez, founder of LUAR, infused bold energy into his gender-fluid, modern collection that explored themes of migration, family, and the challenges of diaspora.

His show included structured blazers, oversized leather pieces, and futuristic eyewear. The signature LUAR handbags, now favorites, were reimagined in vibrant tropical colors.

Lopez’s work blurred the lines between ready-to-wear and performance art, captivating the audience with its rawness and fresh ideas.

Photo credit: Columbia Fashion Week

3. Andrés Pajón – Ancestral Opulence

The Medellín-based design duo Andrés Pajón presented a runway filled with pre-Columbian gold symbolism and Andean textile traditions.

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Their luxurious silhouettes, embellished with metallic threads, handwoven details, and artisan beadwork, stood out for their commitment to preserving cultural memory in high fashion.

This collection showcased cultural fusion, where ancient motifs met dramatic draping, and traditional materials were revitalized in couture.

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4. Silvia Tcherassi – A Study in Sophistication

Known for her elegant style and architectural shapes, Silvia Tcherassi returned to Colombia Fashion Week with a minimalist collection titled Raíces (Roots).

It featured clean lines, neutral colors, and subtle nods to indigenous design elements.

Her choice to simplify and focus on craftsmanship and texture allowed the quality of the garments to shine.

The collection made a quiet yet powerful statement of Latin elegance in an era of fast fashion.

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Photo credit: Fashion Network

Beyond the Runway: Fashion as Cultural Dialogue

Colombia Fashion Week is not just about beautiful clothes; it serves as a platform for thoughtful design, economic growth, and Latinx representation.

Sustainability at the Forefront

A major theme this year highlighted fashion’s responsibility to the environment. Several designers focused on:

Natural fibers like fique, alpaca, and organic cotton

Plant-based dyes and upcycled materials

Partnerships with indigenous and Afro-Colombian artisans

Panel discussions, such as “Eco Futuro: Latin America’s Role in Green Fashion” and “Indigenous Knowledge as Design Innovation,” showcased efforts to mix tradition with eco-friendly production.

Photo credit: Textile World

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Emerging Latinx Voices: Inclusivity on the Rise

The Emerging Designers Incubator featured 12 promising Latinx designers from Colombia, Peru, Mexico, Brazil, and the Dominican Republic. Notable talents included:

Camila Torres: a queer Colombian designer creating vibrant streetwear influenced by reggaetón and ballroom culture.

Maya Rivera: a Mexican textile artist blending Nahuatl embroidery with modern tailoring.

Felipe Andrés: an Afro-Colombian designer showcasing coastal identity through beachwear with a political message.

This platform promoted inclusivity across race, gender, and sexuality, reshaping Latin American fashion to better reflect its diverse communities.

Photo credit: Instagram

Street Style in Medellín: Latinx Self-Expression on Display

The excitement of Colombia Fashion Week extended beyond the runway. Medellín’s streets became a showcase, offering a visual feast of Afro-Latinx prints, vibrant colors, dramatic shapes, and accessories bursting with personality.

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Attendees displayed:

Reworked guayaberas paired with chunky sneakers

Wide-brimmed hats with woven textures

DIY pieces featuring protest slogans like “Moda Sin Colonias” (Fashion Without Colonies)

This street style revival captured the spirit of Latinx fashion as a form of resistance, joy, and storytelling.

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Designer Insights: Why Colombia Matters to Latinx Fashion

We spoke with several designers and industry professionals about the importance of Colombia Fashion Week for the future of Latinx fashion.

“Colombia has become a fashion powerhouse not just because of style, but because of the heart behind it. There’s integrity here, pride in our culture, eco-innovation, and a desire to share our stories,” Raul Lopez, LUAR.

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“Fashion here isn’t just a business. It’s community. It’s about remembering our grandmothers’ stitches, our land, and our roots,” Maya Rivera, Emerging Designer.

Frequently Asked Questions (FAQs)

Q1: What is Colombia Fashion Week?

Ans: Colombia Fashion Week is an annual event in Medellín, featuring established and emerging designers from Colombia and Latin America. It focuses on sustainable practices, Latinx identity, and cultural exchange.

Q2: When was Colombia Fashion Week 2025?

Ans: The event took place from July 29 to 31, 2025, at Plaza Mayor Convention Center in Medellín, Colombia.

Q3: Who are the top Latinx designers to watch?

Ans: Notable names from 2025 include Johanna Ortiz, Raul Lopez (LUAR), Silvia Tcherassi, Andrés Pajón, and emerging designers like Camila Torres and Maya Rivera.

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Q4: How does the event support sustainability?

Ans: Through initiatives like:

Panels on eco-fashion

Showcases of upcycled and natural material designs

Collaborations with indigenous and rural artisans

Q5: Is Colombia Fashion Week open to the public?

Ans: Some events are ticketed or open to the public, including outdoor shows, pop-ups, and exhibitions. Others are invite-only, especially for press and industry professionals.

Q6: Why is Colombia Fashion Week important globally?

Ans: It highlights Latinx creativity, supports regional economic development, and influences global fashion discussions on sustainability, identity, and innovation.

Photo credit: WWD

Final Thoughts: Latinx Fashion as a Global Force

Colombia Fashion Week 2025 proved that Latinx fashion is not a trend; it’s a movement. This movement holds onto its legacy while looking forward, proud yet inclusive, and ready to lead.

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From traditional techniques to modern materials, the designers at this year’s event showed that Latin America is not just participating in the evolution of fashion; it is actively shaping it.

As Medellín continues to establish itself as a fashion capital of the Global South, Colombia Fashion Week is quickly becoming one of the most influential platforms for Latinx and sustainable fashion worldwide.