Welcome Edition New York – July 22–24, 2025 | Spring/Summer 2026 Fashion Trade Show for Buyers & Emerging Brands

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The city that never sleeps and always buzzes is once more getting ready to shake up the fashion scene!

The Future of Fashion Starts Here: Welcome Edition New York | July 22–24, 2025

From July 22–24, 2025, New York City will be the world’s top fashion stage as Welcome Edition New York makes its grand return to 101 7th Avenue with its one-of-a-kind, handpicked fashion trade show. This isn’t just another date on the fashion calendar—it’s the big moment where fresh ideas, new designers, and forward-thinking buyers all come together to set the tone for Spring/Summer 2026 fashion.

Nestled in the vibrant Chelsea skyline, Welcome Edition turns a stretch of Manhattan into a creative hotspot of fashion storytelling—intimate, thoughtful, and absolutely brimming with imagination.

Photo credit: Welcome Edition

Where Style Meets Substance

In a world dominated by fast fashion and trends that don’t last, Welcome Edition stands out by focusing on intention.

This isn’t your usual, cramped trade show packed with identical racks and styles that feel like déjà vu. Instead, picture this:

Warm sunlight flooding through high windows

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Elegant, design-focused spaces filled with buzz and conversation

Buyers and designers talking directly, sharing insights on craftsmanship, vision, and what they stand for

Welcome Edition brings fresh fashion brands from the shadows into the limelight, giving them the chance to connect with the key players in the industry — from major retailers to influential boutiques and trendsetting stylists.

This event isn’t just about showing off clothes; it’s about showcasing different ways of seeing fashion.

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What to Expect at Welcome Edition NYC 2025

Spreading over three chic days at 101 7th Avenue, this season’s show will really dive into the Spring/Summer 2026 collections. Get ready for some bold experiments, fresh shapes, and stories told through the fabrics themselves.

From silks that are good for the planet to streetwear with a global vibe, you’ll see the future stars of fashion starting to take shape.

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Get ready for all this:

The event is bringing you a carefully chosen look at the Spring/Summer 2026 collections—they’re modern, thoughtful, and perfectly ready for the market.

You’ll see the rising stars: designers who are really making their mark in everything from women’s and men’s wear to gender-fluid fashion and accessories, plus more.

It’s also a fantastic chance to connect genuinely with top buyers, influential editors, and key players in fashion media.

The venue is calm and elegant, just a short walk from Penn Station—super easy to get to, and definitely one you’ll remember.

Unlike those huge, overwhelming trade shows, Welcome Edition is all about feeling personal and having a clear purpose. Every collection tells a story, every designer has their reason, and every rack holds something exciting to discover.

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Who Will Be There?

For Fashion Buyers: “As fashion buyers, you’re always on the lookout for what’s coming next, right? Well, Welcome Edition gives you exclusive early access to those hidden gem brands and exciting new designers you’ve been hunting for. Whether you’re curating styles for a chic boutique in Brooklyn or sourcing for a huge global retailer, this is your chance to get ahead of the SS26 trends before everyone else catches on.”

For Editors and Stylists: “If you’re in the business of covering what’s next in fashion, Welcome Edition is a treasure trove of fresh inspiration and content ideas. You’ll find everything from sleek minimalism to cutting-edge textile work, giving you the fuel you need for upcoming shoots, stories, and standout looks that haven’t been seen anywhere else yet.”

For Brands and Designers: “For smaller labels aiming to make a real impact, Welcome Edition offers much more than just being seen. It provides targeted visibility, putting you directly in front of the people who truly matter – those who get your unique aesthetic, value quality, and have the influence to help your brand go global.”

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Event Details – Mark Your Calendar

Dates: July 22–24, 2025 (Tuesday–Thursday)

Location: 101 7th Avenue, New York, NY 10011

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Show Hours: 10:00 AM – 6:00 PM daily (until 4:00 PM on final day)

Registration & Info: welcomeeditionshowroom.com/visit. https://welcomeeditionshowroom.com/visit

Contact: https://www.i[email protected]

https://www.mailto:info@welcomeeditionshowroom.com

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What Makes Welcome Edition Different?

Welcome Edition isn’t about jumping on trends; it’s about growing them.

Think of it as a place where fresh ideas take root, where people with a real eye for style come together, and where fashion is presented with a focus on quality that genuinely matters above all else.

Get ready to discover:

Fashion that’s kind to the planet but never compromises on looking good.

Collections that break free from traditional gender ideas.

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Talented designers from around the world offering new cultural takes on style.

Special, limited-edition pieces and exclusive arrivals for Spring/Summer 26.

Chill, stylish spaces designed to make you want to connect and explore.

Basically, Welcome Edition is the exact opposite of fast fashion—it’s a celebration of thoughtful design.

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Why New York? Why Now?

New York City is, quite simply, unmatched when it comes to energy and being on the cutting edge of fashion.

From the chic loft studios in Soho to the innovative boutiques scattered across Brooklyn, NYC is the place where style constantly evolves with each new season. That’s why hosting Welcome Edition here is such a natural choice. The location speaks volumes: it’s central, influential, and completely authentic.

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And let’s talk timing—it couldn’t be more perfect. By holding the show in July, attendees get an exclusive first look at the trends that will define Spring/Summer 2026, just before the usual Fashion Week madness kicks off.

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Testimonials from Past Attendees

“It’s honestly the most carefully thought-out show I’ve been to in ages. You could really tell every designer was chosen on purpose. And every chat I had felt genuinely worthwhile.” Stated by, Ava Cho, Buyer, Modern Narrative NYC

“I ended up making more significant connections in just two hours at Welcome Edition than I typically manage during a whole week at a trade event.” Told by, Leo Marino, Brand Strategist.

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Looking Ahead: SS26 Is About More Than Just Fashion

It looks like Spring/Summer 2026 is going to be all about bold self-expression and pushing boundaries, and Welcome Edition is your ticket to being right at the forefront of it all.

Get ready to see:

See-through layers paired with soft, flowing tailoring

Minimalist designs that have interesting textures, mixed with practical utility pieces

High-tech fabrics that are eco-friendly, bringing together style and usefulness

Color schemes inspired by natural earth tones, calming ocean shades, and vibrant, dreamy neons

At Welcome Edition, you’re not just watching trends happen—you’re actively helping to make them happen.

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Final Thoughts: The Invite You Can’t Ignore

Looking for unique pieces, a platform to showcase your designs, or simply wanting to be at the forefront of fashion trends? Then Welcome Edition New York is your ultimate summer spot.

Check out the incredible collections.