Dakota Johnson Dazzles in Custom Gucci at “Materialists” Premiere in New York
Dakota Johnson astonished the fashion industry last week with her poise and grace in New York City during the promotional tour for her new A24 romance comedy “Materialists,” in which she portrays “Lucy,” appearing on Late Night With Seth Meyers in a Nensi Dojaka two-piece costume, on The Tonight Show Starring Jimmy Fallon in a well-tailored Ferragamo suit, and on the red carpet in an equally exquisite outfit.
Dakota Johnson, a 35-year-old Gucci brand ambassador and Hollywood celebrity known for her impeccable style and daring choices, arrived at the “Materialists” NYC premiere on Saturday, June 7, 2025, wearing a spectacular custom Gucci ensemble that wowed audiences and cemented her status as a fashion icon. The ensemble included a stunning black one-shoulder silk satin dress with an appealingly designed halter neck top that flowed flawlessly into a spectacular scarf neck sash cascading elegantly down her back.

The dress featured a low-cut back that enhanced her overall appeal while emphasizing her shape, as well as a floor-length skirt that provided elegance and movement as she walked the carpet. Dakota Johnson, a “Materialists” star, wore black Saint Laurent Kitty leather strappy sandals to accent her stunning costume.
These sandals, with their pointed almond toe and geometric stiletto heel, added a modern edge to her clothing while also lengthening her leg line, leaving her looking as stunning as ever.
No red carpet ensemble is complete without the proper accessories, and Dakota Johnson surely knows how to up her fashion game. She donned a vintage Gucci Mini Horsebit 1955 shoulder bag that expertly combined classic design with contemporary style, as well as black Oliver Peoples x Khaite 1951C sunglasses, which gave refinement to the whole ensemble.

Dakota’s selection of jewels was equally remarkable. She wore Messika High Jewellery’s Star Chaser Collection-inspired earrings and a Messika Born to Be Wild collection-inspired ring that sparkled with every movement, and she finished off her look with a spectacular Jessica McCormack Button Back diamond ring, which combined high fashion with timeless appeal.
Dakota Johnson’s arrival to the “Materialists” New York premiere embodies Hollywood’s unique blend of grace and confidence. Her decision to wear custom Gucci highlighted not only her role as the brand’s house ambassador but also her fashion sense and ability to accept bold designs with elegance and dignity.

What are your thoughts on Dakota Johnson’s custom Gucci evening gown for the “Materialists” New York premiere? Leave a comment and follow Fashonation Bellah Kwamy to see more stunning fashion moments as she promotes the “Materialists” premiere.
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