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  How is technology shaping the future of smart packaging?

  Posted by Ash Markson on February 10, 2025 at 2:26 am

  Technology is revolutionizing the future of smart packaging by enhancing functionality, sustainability, and customer engagement. QR codes and NFC (Near Field Communication) tags allow brands to provide interactive experiences, such as product authentication, usage instructions, and exclusive content. IoT-enabled packaging helps track product freshness, especially in food and pharmaceutical industries, ensuring safety and quality. Additionally, AI-driven customization is enabling brands to offer personalized packaging experiences tailored to individual customers. Sustainable innovations, such as biodegradable smart labels and temperature-sensitive inks, are also gaining popularity to reduce environmental impact. Many premium brands are integrating these advancements into high end packaging for retail to elevate the unboxing experience and build stronger customer connections.

  

  

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  Ash Markson replied 3 months ago 1 Member · 0 Replies

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